The Roadshow “God Bless Denim”, which left Riccione last summer, from the W12 store, then stopped from Gisa to Chiaravalle and to Modena from Volpi Uomo. Three unique experiences that allowed us to compare ourselves with our retailers and personally get to know our customers. Starting from the windows, up to the spaces inside and outside, the selected stores are full of shades of indigo.

More than a simple event, our God Bless Denim is an actual experience with the world of denim!

Thanks to the presence of our “Denim Specialist” customers can create and personalize their cult jeans.