The Fashion brand 2W2M, which is specialized in denim, will be at MoMA in New York with Rai Cinema for the Film Exhibition: “ITALIAN FILM, 21st-CENTURY STYLE: A TRIBUTE TO RAI CINEMA” (4-8 December). “We deeply believe in ‘Made in Italy’ for our brand – said Alessandro Marchesi, CEO of Compagnia del denim and creative director of 2W2M – and for this reason is an honor to support RAI CINEMA in its first experience in the United States”. “Fashion system as well as cinema is one of the most Italian excellences and it will be a really great experience to be together in the prestigious museum as MoMA Museum”. After the collaboration in “Sei Mai Stata Sulla Luna?” directed by Paolo Genovese with PEPITO PRODUCTIONS and RAI CINEMA, 2W2M is carrying on supporting Italian movie system. This time, 2W2M is one of the partners of Rai Cinema MOVIES AT MoMA.